[Image via Georgetown Patch]
The hip younger brother to J.Crew, Madewell has become popular for their denim tailoring. With a custom online denim shop, they break it down beyond just waist+inseam. We decided to scope out the hype about this new location opened in Georgetown. The styles carried were surprisingly androgynous — I expected very strict divides as with J.Crew; not the case here. Many of their pieces could be warn in more ways than
Extended Content: we filmed a personal styling session with Madewell staff — Youtube
This is a sample of what one of our shopping tours will look like—we could include video content through some personal connection to either the staff, owner, other customers within the store. Personal styling where available would be awesome in that we can show ideas for what looks good there... or if we plan on shopping there, we can film the process. Also this could apply to restaurants as well, though these im not sure how much access we could get. Once again, the main post remains clean; just a photo and a tag—I don't think it's smart to embed the youtube content into the same post; this way allows us to redirect traffic to our youtube or vimeo.
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